Science Quiz / Marketing for Life Sciences Unit 3

Random Science Quiz

Know marketing

 Plays Quiz not verified by Sporcle

Forced Order
Challenge
Share
Tweet
Embed
Score 0/15 Timer 10:00
What is market segmentation?
 
What 2 characteristics is segmenting based on?
 
What are 4 different characteristics to base segmenting on?
 
What are examples of psychographic lifestyle considerations?
 
What behaviors are important to consider?
 
What are some B2B segment considerations?
 
What are 4 steps to a marketing segmentation strategy?
 
 
 
 
What factors determine if a market segment is viable?
 
_____ is the act of _______ a company's _____ and _____ to occupy a ______ _____ in the ______ of the _____ ______.
Fill in the blanks (9 words) 
What is a brand's DNA?
 
For ____ ________, ______ is the only ____ _____ that _____ ______ because _____.
Fill in the template for a positioning statement. 
What are the qualities of a positioning statement?
 

You're not logged in!

Compare scores with friends on all Sporcle quizzes.
Join for Free
OR
Log In

You Might Also Like...

Show Comments

Extras

Created Oct 19, 2014ReportFavoriteNominate
Tags:DNA Replication

Top Quizzes Today


Score Distribution

Your Account Isn't Verified!

In order to create a playlist on Sporcle, you need to verify the email address you used during registration. Go to your Sporcle Settings to finish the process.

Report this User

Report this user for behavior that violates our Community Guidelines.

Details: