Television Quiz / TCOM Copywriting

Random Television Quiz

Can you name the TCOM Copywriting?

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Score 0/31 Timer 10:00
Which approach puts the product in the middle story?
Format: Sentimental, Nostalgic, tug at heartstrings
Format: Tell me why I should buy this product
Format:Add cred, maybe use a celebrity
Format:A short 30 to 60 second play or story
Format:Jingle or Slogan
Format: Make you laugh
Beliefs, attitude, behavior, hobbies
Which approach offers sales and promotions?
The Formula for quality copywrite
Put Customer 1st, Org selling pts, Write Simply, Avoid Tech Jargon, Concise, specific, Straight to pt.
Which approach just focuses on product they are trying to sell?
Which approach does a informercial take?
Format:Simple Statement
Which appraoch does a Cold medicine commercial take?
Which approach sells themself like a prostitute?
Which approach puts an employee as the main character?
3 Product Appeals
Age, economic level, background, location, gender
Five basic Human Needs
Format: Cartoons
One of 2 Qualifications
One of 2 Qualifications
Format:Keep same spokesperson
to use language that enhances the image of a product that creates a desired emotional response
The main point you want to get across to the audience

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