Marketing Exam Review

Random Miscellaneous Quiz

Can you name the Marketing Exam Review?

Quiz not verified by Sporcle

How to Play
most profit margins are more than ____%
window displays-can't be reached or touched
types of advertising-really cheap
process from which an idea is formed, developed, promoted and distributed
how will it get there?
what does it do?
__________ shortages, limited editions will cost more
window displays-all about an image (Macy's)
technology generation, most brand loyal (1977-1997)
what do people need/want?
example of a command economy
types of advertising-most expensive
fifth function of marketing
target marketing is part of this
fourth utility-exchange something for $
next generation (1965-1976)
not enough supply for demand
prevents surplus, shortage, scarcity
command economy
on supply vs demand graph, always down to the right
something marketed-tangible
free enterprise economy
excess supply
types of advertising-visually appealing
affected by holidays, trends, and current events
sixth function of marketing
mixed economy
rate that changes based on the economy
second function of marketing-how to pay for it (capital)
fourth function of marketing
discounts on rates and taxes
act-to stop monopolies
what is Economic Benefits Marketing made of?
window classes-two adjacent sides viewed
window classes-one view, head on
studies of statistics that describe a population
on supply vs demand graph, always up to the right
when supply equals demand
the amount of goods producers are willing/able to sell/make
Generation that makes up 51% of wealth in USA (1946-1964)
example of a free enterprise economy
cost of borrowing money (Rate)
breaking up a group of people by specific things or traits
types of advertising-55% of Americans read
face of the company
example of a mixed economy
window classes-can see from multiple angles
had an train monopoly
Measurement of all things we produce and services we provide
current rates called _____ stage, as low as in 1950's
third function of marketing-how much should we charge?
the indicator of how economis are doing
had an oil monopoly
had an steel monopoly
Controling a market
second utility-location, slotting
seventh function of marketing
third utility-what is on the product? instructions, hazards, etc.
limited resources
GDP w/o expenses, the net product
window displays-anyone could touch it
first utility-has to fit your needs
fifth utility-when will it be sold
largest legal monopoly in USA
first function of marketing
TJ Max buying extra stuff, ________ surplus
something marketed intangible
window displays-has different products, or just one
act-can't discriminate over prices
act-can't give allowances
fundamentals on how our country works
act-prevented unfairness/deceptiveness in commerce
act-fair prices
resources and _____ can change supply

You're not logged in!

Compare scores with friends on all Sporcle quizzes.
Sign Up with Email
Log In

You Might Also Like...

Show Comments