TRIVIA FORCES TO COMBINE – SPORCLE HAS ACQUIRED GREAT LAKES TRIVIA
It was announced today that the web’s top destination for trivia has acquired one of the country’s top live trivia organizations. Sporcle, Inc., based in Seattle, has acquired Great Lakes Trivia, based in Plymouth, Michigan. The terms of the deal were not disclosed.
Great Lakes Trivia was founded in 2009 and currently hosts over 100 weekly live trivia shows across Michigan and Ohio. Founders Mark Adams and Ryan Lamb will remain with the business as will the entire Great Lakes Trivia staff.
Great Lakes Trivia has awarded over $25,000 annually in cash prizes in their live trivia leagues and hundreds of thousands more in gift cards at partnered venues. They put on the highly publicized event “Battle of the Brains” at the Royal Oak Music Theatre this past September, where $5,000 and a trip to Hawaii were awarded all in one night.
“With Great Lakes Trivia, Sporcle now has the ability to deliver fun through trivia wherever the trivia lover wants it: online, on the go, and through live, social experiences,” said Ali Aydar, Chief Executive Officer of Sporcle. “The Great Lakes Trivia team brings tremendous experience in delivering popular trivia shows and a committed base of bar owners and players. We look forward to enhancing the shows through our existing web and mobile products and moving the live product into new markets.”